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LifeCare Health Partners

LifeCare Health Partners is a healthcare system consisting of long term acute care hospitals, home health agencies, and behavioral health hospitals headquartered in Plano, TX. We have partnered with LifeCare to provide branding, communications consulting, and graphic design on an ongoing basis for a variety of projects for internal communications and external campaigns. Our work includes:

Employee benefits guide rebrand and development
New hire onboarding program development
PowerPoint template development for multiple programs
Recruiting advertisements and email blasts
Internal program development and collaboration
Editable newsletter templates
Logo design

Campaigns

New Employee Onboarding Campaign

We helped LifeCare Health Partners completely update and revamp their new hire orientation, including:

  • A completely updated PowerPoint presentation tying everything back to the new company values
  • Video editing
  • Coordinating flyers with pertinent employee information

Benefits Enrollment campaign

This benefits enrollment campaign was a robust project to ensure all avenues of communication were developed and implemented in a timely manner. The campaign consisted of both print and digital media. We were responsible for:

  • Overall branding for campaign
  • Project management and collaboration with client
  • All print and digital branded assets

Benefits Enrollment Materials

Printed Materials:

  • Benefits guide – 20-page booklet
  • Five separate enrollment posters to educate and encourage registration
  • Pocket-card with helpful numbers and websites
  • Postcard mailer announcing enrollment dates

Digital Materials:

  • Intranet graphics
  • Branded email header
  • Branded PowerPoint template design

Faces of Lifecare

The Faces of LifeCare campaign was a new internal employee recognition program launched by LifeCare. We collaborated with the HR Communications team to develop all materials for the program, including:

  • Branding for the campaign
  • Posters, cards and stickers advertising the program
  • Winner certificates
  • Website update to include nomination form development
  • Intranet and email graphics
  • PowerPoint templates

PowerPoint Templates

PowerPoint Template Design

We use PowerPoint in a variety of ways, from creating complete presentations to using the program uniquely to create an easily-editable template for newsletters and certificates. For LifeCare Health Partners, we created:

  • Complete presentations start-to-finish
  • Modern, branded templates for the company to complete for internal campaigns
  • Updates to existing presentations, modernizing the look and feel
  • Editable templates for newsletters and certificates

Logo Development

LifeCare Health Partners went through a complete rebrand requiring a new logo and icons to go along with new company values.

In addition, they implemented several initiatives requiring subtle shifts to the branding, but remaining all under the brand standards. Find some of those internal campaign logos below.

Additional Designs

Additional work for LifeCare included a range of materials including:

  • Event Branding from concept to implementation, for digital, printed, and material goods (i.e. branded giveaway items)
  • Event Materials including Signage, Table Top Displays, and Invitations
  • Employee Event T-shirts
  • Recruiting Posters, Postcards, and Email Blasts
  • Tradeshow Banners and Displays
  • Billboard Artwork
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